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Google Analytics

Connecting Google Analytics allows you to link the Siesta AI platform with your analytics account for advanced tracking and data analysis.

Supported Areas

  • Real-time tracking: Monitoring current user activity.
  • Campaign performance: Detailed reports on the success of your marketing campaigns.
  • Behavior analysis: Tracking specific interactions of users with AI agents.
  • Policy diagnostics: Checking compliance with advertising rules and approval status.

Notice

In its current state, the agent requires your Customer ID. It cannot be entered in the connection configuration; it must be written in each prompt or entered into Memory, which you then assign to the specific agent. We are working hard on a more convenient solution.

How to Add Google Analytics Connection

The connection is fully automated through Google authorization.

  1. In the Siesta AI administration, go to the Connections section and click the Add Connection button in the top right corner.
  2. Select the Google Analytics tile.
  3. You will be redirected to the standard Google Auth login.
  4. Log in to your Google account and allow the Siesta AI application access to your analytics data.
  5. After returning to the platform, enter the Name of your connection.
  6. For individual features (see the table below), set the permission level:
    • Enabled.
    • Enabled with confirmation.
    • Disabled.

Google Analytics connector configuration details

Connecting to an Agent

To allow the agent to work with analytics data, you must assign the completed connection to a specific agent in the Agent Configuration section. Without this step, the agent will not have access to Google Analytics features.

Features

The connector provides the following tools for working with data:

ToolDescription
ReadReportAsyncStandard reading of reports for analyzing long-term trends and performance
ReadRealtimeReportAsyncMonitoring current user activity in real-time for the last 30 minutes
RunPivotReportAsyncCreating multidimensional reports using pivot tables for deeper analysis
BatchRunReportsAsyncBulk running multiple reports at once, speeding up data loading in dashboards
BatchRunPivotReportsAsyncBulk processing of complex analytical pivot queries
CheckCompatibilityAsyncChecking if selected metrics and dimensions are mutually compatible to avoid errors
GetMetadataAsyncAutomatically loading the current list of available dimensions and metrics from your GA4 account

Disclaimer

This version of the documentation is in beta and may contain inaccuracies or errors.