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Seznam Sklik

The Seznam Sklik connection allows agents to read and manage Sklik accounts, campaigns, ad groups, ads, keywords, targeting, bidding, and performance data. It is designed for PPC teams that want to analyze campaigns or make controlled changes through agents.

When to Use It​

Use it for reporting, performance monitoring, troubleshooting campaign issues, proposing optimizations, or making cautious changes to campaigns, ad groups, and ads.

Setup​

  1. In Connections, click on Add Integration.
  2. Select Seznam Sklik.
  3. Fill in the login or API details according to your organization's settings.
  4. Verify that the account sees the correct Sklik accounts.
  5. Enable confirmation for all change functions.

What the Tool Can Do​

  • load account, credit, and statistics information,
  • list campaigns, ad groups, ads, keywords, and targeting,
  • create and edit campaigns, ad groups, and ads,
  • work with bidding and campaign status,
  • prepare performance reports.

Security and Confirmation​

Sklik functions can affect spend and running ads. Require confirmation for all changes to campaigns, budgets, bids, ads, and targeting. For analysis, use a read-only prompt: the agent should propose changes, not execute them directly.

Example Usage​

Review Sklik campaigns from the last 30 days, find ad groups with high spend and low conversion, and suggest changes without implementing them.

Verify the results in the Sklik administration and in Run Tools.

Technical Notes​

  • Implementation: The connection provides Sklik advertising API access.
  • Authentication/scopes: uses Sklik API credentials/token and the connected advertising account permissions.
  • Functions: exposes Sklik account, campaign, ad group, keyword, reporting, or management operations available through the configured tool surface.
  • Write behavior: advertising changes can affect delivery and spend. Require confirmation for campaign, bid, budget, targeting, or creative changes.